Conquer Any Goal

Can you conquer any goal using positive self-talk?

In my years of experience, I’ve encountered many recruiters who have talked themselves out of success by negative thinking.

Do you feel like you talk yourself out of success?  As soon as you start to set goals for yourself, does your confidence dip because your inner dialogue tells you that you simply aren’t qualified to carry them through? Do you ever feel like you’re not up to the task?

We all have inner dialogue.  Instead of obeying your negative commands, you can use positive self-talk to counter the negativity and overcome nearly all anxious thoughts.

Setting Goals and Sticking to Them with Positive Self-Talk

If you’re like most human beings, you’re initially filled with excitement when you first set goals for yourself. Then, all of a sudden, those thoughts are followed by self-doubt and self-defeating images in your mind that stop you in your tracks before you even get started.

It’s very hard to make the most of your life when you are constantly talking yourself out of being a success.  It can be frustrating and discouraging to have these thoughts constantly bombarding you. Many of us, in fact, don’t even realize we have them! All we know is that we don’t have the confidence to stick to our plans and reach our goals.03.31.16.thoughts

I propose another way …

Positive self-talk is an effective way to set goals and ensure that you stick to them, even if you’ve never been able to do this before.

It’s your job to decide what goal is important to you, and then you plan just what you’ll do to attain this goal.  When self-doubt starts creeping in, you’ll respond with affirmations that prove your success without surrendering to the negative thoughts. Because you’re reading this, it’s clear that you’re no quitter and you’re certainly not a failure, so start believing in yourself!

Re-Programming Your Mind

Affirmations are essentially positive statements that re-program your mind for the success you seek. The moment you have a self-defeating thought you’d be able to counter the negative with a motivating statement. An example of a positive affirmation is: “I am worthy of great success,” or “I see myself in the winner’s circle.”  What this does is replace negativity with thoughts that will help you move toward your goals instead of further away from them.

Positive self-talk is easier to implement than you might think. You may not be aware of the severity of the negative dialogue currently going on in your mind. But once you begin with positive self-talk, you will suddenly figure out that you are self-sabotaging the goals you set for yourself from the minute that you make them. This process can open your eyes to exactly how much this inner conversation has been interfering with your life. Wouldn’t you like to feel hopeful that you can now set goals and surpass them?

Through positive self-talk you’ll be able to easily set long and short-term goals for yourself. And when you use positive statements, you’ll help to push yourself further than ever before. Learning to quiet negativity with positive thoughts is one of the most important choices you can make in setting and attaining future goals with ease.

When you work from home, that can have a set of challenges that aren’t experienced if you’re employed by someone else. How we think is definitely a choice, so keep your thoughts positive!

Until next time, keep moving forward.

Darryl

EZRECRUITING.COM

Five Important Things to Do

Marketing Scripts_peBeing in the staffing industry for 40+ years, I’ve seen a lot of recruiters just give up in a tough economy. Even though a lot of companies are cutting back on hiring, there are many recruiters who are still thriving. Here are just five things they are doing:

Start thinking Contract and Contract-to-Hire. If you’ve only done Direct Hire in the past, go back to your previous clients where you have had successful placements and offer them Contract and Contract-to-Hire candidates. A lot of candidates are willing now, more than ever, to take a short term assignment when they need to make some money sooner than later. If you’re an independent recruiter, this might not make sense, since you would have to fund payroll, but if you work for a staffing firm, they should be able to handle it. And currently there are several really good funding companies out there that independent recruiters are utilizing. If you need one, you can contact me via the Meet Darryl page.

Find openings to fill by asking your candidates. When interviewing your candidates, ask them, only after you have developed some rapport and trust: Where have they interviewed? What position did they apply for? Who did they interview with? What salary figure were they talking? How did the company leave it with them? (Obviously if the candidate you are speaking with is still interested in this position, and being considered for it, it would not be ethical to call that company to try and get the job order).

Know how to handle objections with potential client companies. The staffing industry is like any other in the sense that it operates on supply and demand. When an ample supply of candidates exists like it does now, you need to be able to get your foot in the door and be better at it than the average recruiter. That means handling objections in a professional manner. Distinguish between a buy sign and an objection. A buy sign is any question asked about the candidate you might be marketing. (And I hope you’re marketing a good, qualified candidate).

One of the objections you might hear these days is: “We advertise on our own; there’s a flood of good people out there right now.” If you hear this, try saying this in response: “Some of our clients also advertise their openings. What they have found is that they become flooded with resumes of unqualified people. When you advertise on your own, you pay your money up front and take a chance. I do it all for you and you only pay me for results. You have nothing to lose by interviewing this outstanding candidate.”

Consider changing disciplines if your old path is drying up. Health care, government services and cyber security are just a few fields right now where hiring is still pretty hot. If you’ve been in construction or IT, for example, and it’s drying up, it might be worth your time to investigate what’s going on in other industries.

Develop a believable marketing presentation. Find a most place-able candidate. Develop a good presentation, and then deliver it consistently. Example: “I’m not calling to tell you about anyone or sell you anything; it’s just that while on a search for another company similar to yours, I found some outstanding candidates in ________ (software, hardware, electrical engineering, etc.). I simply wanted to let you know about that and see if, at this point, you have some interest in this kind of talent.”

Until next time, keep moving forward.

Darryl

EZRECRUITING.COM

 

 

Tips for Getting Leads Using Search аnd Social Media

Generating leads for the first time

It’s a given that the internet has become one оf thе most popular advertising аnd marketing mediums. Social networking has accelerated thе personalization оf the web аnd created new opportunities fоr businesses seeking tо generate new customer leads. In thіѕ post, I share ѕоmе tips оn generating leads using search аnd social media fоr business owners whо might be looking for more information on this subject.

Quite honestly, thе quality оf уоur recruiting services іѕ going tо decide іtѕ fate іn the global market, but іt’s important thаt іt gains visibility initially. Thаt’ѕ whеrе marketing comes іn. Thе internet іѕ truly representative оf thе Global Village idea аnd уоur product саn get global exposure thrоugh thіѕ medium аt little оr no costs. If you’re an independent recruiter working from home, this is really important.

03.07.16socialmedia

Tips оn Generating Leads Using Search аnd Social Media Marketing

Whаt constitutes web search аnd social media? It spreads оvеr а truly diverse internet landscape, whісh consists primarily оf social networking sites, e-zines, blogs аnd оthеr promotional web sites, along wіth search engines like Google, Bing and Yahoo. Here аrе ѕоmе suggestions оn how tо uѕе thе internet аѕ your marketing channel.

Build Your Own Recruiting Business Website

The first аnd foremost thing tо do аѕ part оf уоur plan tо generate leads using social, аѕ wеll аѕ web search media, іѕ creation оf уоur own recruiting service website. Invest time аnd money іn designing your website аnd present detailed information rеgаrdіng уоur services. In other words, explain why people should do business with you … WIIFM (What’s In It For Me)?

Yоu саn present contact information, business features, and information аbоut what services you provide, i.e., contract positions, direct hire or both. Then submit уоur site tо Google. Consult а Search Engine Optimization (SEO) consultant (like my wife: reginawrites.com) tо ensure а high ranking оn Google search fоr thе keywords relevant tо уоur recruiting business. Wіth your keyword optimized website, уоu have created а little island fоr уоurѕеlf оn thе web frоm whеrе уоu саn send оut connections аnd generate leads via social media.

Uѕе Google Adwords

Depending upon your budget, thе next step іn generating leads іѕ tо advertise via the Google Adwords program. Yоu саn bid fоr thе keywords relevant tо уоur product оr services. Google’s ad program wіll place уоur text advertisement оn web pages thаt have relevant subject matter іn thеm. Whеn аnу user clicks оn one оf thоѕе ad links, thеу аrе directed to уоur company website. Yоu pay Google based on how many leads іt generates.

Advertising оn Facebook

Facebook provides another online advertising option, whісh lets уоu put uр graphic ads оn profile pages оf users. One оf thе many advantages оf advertising оn Facebook іѕ ad placement оn profile pages оf people whо mау bе your target audience. Yоu саn аlѕо create а page оn Facebook tо promote уоur business. Whаt wіll spread thе word аrоund аbоut уоur business іѕ thе ‘Like’ оr ‘Fan’ feature provided оn thе site.

Create а Dedicated Blog

Your recruiting website serves tо present official information аnd provide customer service features. Yоu саn bасk іt uр wіth а dedicated blog, like mine, which you can link to your site. If you go to my sales site, you will see that this blog is linked there. This is a great platform for information аbоut latest developments of value for your potential clients. Thіѕ іѕ аlѕо а good place tо conduct surveys аnd gain customer feedback fоr уоur services from clients and candidates alike. Your blog саn generate leads that you might not otherwise get. Yоu саn аlѕо put uр videos related tо уоur product using YouTube аnd оthеr video sites thаt mау generate interest іn уоur business.

Create а Wide Ranging Web Presence

Uѕе еvеrу opportunity fоr creating web presence provided bу networking sites like LinkedIn, broadcast sites like Twitter, Yahoo answers аnd оthеr promotional websites. Wider exposure automatically ensures better visibility аnd outreach fоr уоur recruiting business. Widening уоur web presence wіll ensure thаt уоu gain more customer leads.

It’ѕ important thаt уоu take advantage оf social media marketing channels. Try іt оut … and most of all, be consistent in your social marketing activities.

Until next time, keep moving forward.

ezrecruiting.com

Contact with Employers & Job Seekers

In an earlier post I showed the placement process. I thought it would be helpful for you to explain it in more detail.

(As recommended before, you should always ask yourself during your busy day “Is what I’m doing right now leading me to a placement?” If not, stop what you’re doing and get back to the recruiter basics).

Contact with Employers:

There will be several ways to contact employers. Marketing a top-notch candidate over the phone will be the most used and recommended method. The reason is that it gives you a focused objective for calling a potential client.

Other forms of contact will be through the Internet, joining associations, reading the online ads, trade publications, specialty directories, business journals, and then marketing a highly qualified candidate.

Contact with Job Seekers:

While there are many ways of contacting job seekers, the most used technique by successful Recruiters is that of target/focused recruiting. (We will also cover this method in a future post). Other ways to contact job seekers or career changers is through the Internet, advertising, job fairs (where you have a booth or table), open house in your location, referrals, word of mouth, associations, user groups and others.

These days, the market is flooded with qualified candidates. Your specialty will determine where you look for them. Your job is to find them, interview them by phone, and then market your most place-able candidate to potential clients. In short … your goal is to find a “home” for them.

Complete information is available in The Art & Science of Recruiting, including scripts to make this process as easy as possible.

Until next time, keep moving forward!

Darryl

EZRecruiting

 

 

Discrimination

It’s time to re-visit a subject that is not visited often enough with recruiters … discrimination.

I know of a recruiter employed by a staffing firm on the East coast who accepted a discriminatory job order from a “new” client. That new client was actually an investigator whose job it was to call staffing firms and see if they would take discriminatory job orders. What happened? Either management didn’t train sufficiently on this subject or the recruiter didn’t follow the law. The staffing firm was shut down by the Federal Government. That’s the very reason you want to take this issue seriously.

Whether you’re part of a staffing firm or work from home, follow the law!

Your responsibility:

It’s extremely important that you always refer qualified candidates to prospective employers without regard to race, color, sex, age, national origin, marital status, veteran status, or the presence of non-job related medical conditions or handicap.

Please know what your responsibility as a recruiter is by understanding the federal laws: EEOC Laws & Practices

Make it your strictest policy to uphold these non-discriminatory guidelines because it is morally right and just, and it is also against federal law not to do so. If, when dealing with a client or candidate, any of these topics arise in a discriminatory manner, it is your legal obligation to inform the prospective employer that it is, in fact, against the law to discriminate, and that you (or your company) will not be able to do business with them unless all discriminatory requests are withdrawn

Image Credit: Markus Spiske / raumrot.com
Image Credit: Markus Spiske/raumrot.com

How to Handle It (keep this script by your phone):

“I realize that your request may simply be an error on your part, however, I must inform you that I cannot accept a discriminatory job order of any kind. I uphold the spirit and the letter of the law with regard to discrimination in all forms. I will do my best to send you the most qualified candidates who meet your essential job functions and skill requirements.”

If the prospective employer still insists on placing a discriminatory order, do NOT take it . . . no matter what! Do NOT allow yourself to be a victim of discriminatory hiring practices.

The EEOC (Equal Employment Opportunity Commission) is the Federal Agency that mandates the laws concerning discrimination.

Until next time, keep moving forward.

Darryl

EZRecruiting.com

 

Increasing Your Success Rate

All too often when I talk with recruiters I find that they make one call to a prospective client and then move on. Also, when they finally get a response they finish their day and put that possible client on their plan for the next day. It’s imperative that a recruiter follow the suggestions below if they want to increase their success rate.

But before I get to that, take a look at some statistics, based upon industry research:

clock.redInsiders say that ideally you need to get back to someone within five minutes. 

If you wait just 30 minutes you are 10 times less likely to reach that person. 

If you can contact them within five minutes, the odds of qualifying that person are 21 times greater.

So what have they found as the average time it takes a recruiter to respond? 39 hours and 22 minutes. That’s just crazy! Maybe these are the same recruiters who whine about how difficult it is to reach a hiring authority today.

So what’s the best time to reach prospects?

  • Recruiters who make at least six attempts to reach a prospect had a 90% success rate. Obviously persistence counts.
  • Studies have shown that between 4:00 pm and 6:00 pm were the best times of day to reach clients. The worst is between 11:00 am and noon.
  • Tuesdays are the worst day to prospect. Studies show you have a 50% better contact rate on Wednesdays and Thursdays.
  • Recruiters who found and used direct dial phone numbers got three times as many conversations with prospective clients. That means you need a way to find those numbers. Many recruiters subscribe to lists that provide them.
  • Yes, they are a step above a cold prospect, but you still need to do your homework on the company and make a great presentation of value to the prospective client to obtain a Job Order.

Remember, you’re not calling to just make a pitch or assume an order. Go through your questioning process and make your recommendation to your prospect accordingly. Like how working with you the client’s challenges can be eliminated in most cases.

In many situations prospects think they need one thing, when another might actually be the best solution for them.

Until next time, keep moving forward.

Darryl

EZRecruiting

 

Getting Paid

1.28.16moneyMy experience with getting paid from my clients for placements was an eye opener in the beginning. I was somewhat nervous about the money I had put into opening my own firm. Would I get it back, could I make a good income (and all the insecurities that come with starting up)?

Early on with my own staffing firm it was awhile until I got my first payment. From then on I would look out the window daily for the mailman to see if the other checks were coming. When I knew I was really on my way to success was when I realized I had not looked out the window for days. What a relief that was!

So expect some nerves early on and work your way through them.

It doesn’t pay to be a poor Recruiter. You have to like what you do. You have to believe what you do is worthwhile and the money will follow. The biggest investment of your life is your career. It‘s what you spend the majority of your time doing.

You will profoundly impact the lives of the people you work with . . . client companies and candidates alike so your knowledge of the basics is vital. Most senior Recruiters that start slowing down on making consistent placements will admit that it’s because they got away from the basics. In my previous post we talked about the entire placement process. There’s much more information on that in my course and audios.

Until next time, keep moving forward.

Darryl

EZRecruiting